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As the Internet becomes more prevalent in our society, it has become commonplace to turn to the Internet for shopping, finding directions, researching products, and even to find a church or seek answers to spiritual questions. As businesses and other organizations begin to understand this dynamic, they are increasingly beginning to recognize the importance and the need for an effective web presence – not just a web site, but a real presence on the web.

Introduction

A web presence is more than just a nice looking web site with fancy graphics or flashy pictures. It is a way to connect to your audience and draw them in. An effective web presence provides a way to build trust in your organization. It explains why what you have to offer is relevant to them.

Our goal is to aid you in developing a more successful web presence. We will equip you to better reach your audience. The more educated you are in your approach the more likely you will be to succeed in your efforts. And ultimately, the more successful you will be in making your organization stand out in your unique marketplace.

Next: The first secret - Set Your Goals

Blog

“Before Katalyst completely reinvented our website, we were a slave to our previous webmaster. It took days or longer to get simple content changes made. And those webmaster assisted changes always resulted in an invoice to us. But now, our new Katalyst developed website allows even my admin staff to make these changes in realtime. We couldn’t be more satisfied!”
– Chris Jones, President
Carefree Office Technology, Inc.

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